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Thought Leadership

Industry Expertise for a Rapidly Changing World

Welcome to Trinet's Thought Leadership Resources page, where you can download Trinet's free white papers, articles and presentations on web marketing tips and trends.

Whitepaper
Feb 29th, 2012

Made to Stick: How Apps, Widgets & Tools Create Engaged Visitors

How can you increase user participation with your website? Desiging the right engagement strategy for your ministry or organization is the key to forming a highly involved audience. Learn how to implement effective engagement tools and strategiest to better participate with current followers and increase your support base.

Whitepaper
Nov 7th, 2011

Ministry Mobile Application Guide

Bring mobile applications into focus with Trinetís mobile application guide for ministries. Discover the process to developing an application that helps build ministry awareness, engage constituents and grow donations.

Whitepaper
Oct 18th, 2011

Social Media for Ministry Guide

Whitepaper
Jun 17th, 2011

Surviving the Fire Drill | Saving Your Online Reputation Using Social Media

Have you ever asked yourself, "What is my online reputation saying about me?" Your social media presence, and ultimately your entire online presence can either greatly help or harm your organization. Attend this webinar and learn 1) Why Online Reputation Management is relevant to you, 2) Social media strategies for safeguarding your online reputation, and 3) How to handle a crisis and implement a response plan

Whitepaper
May 3rd, 2011

The Mobile Revolution & Your Ministry

Do you understand how mobile technology will revolutionize your ministry in the future? As the number of constituents that access your website with a mobile device grows exponentionally, it is vital to have an integrated strategy to successfully connect with them. How is your ministry adjusting to the mobile revolution? After completing this course you will be able to: 1) Develop an effective long-term communication plan, 2) Launch a mobile campaign for your ministry and 3) use mobile marketing to grow donations.

Whitepaper
Apr 14th, 2011

Mobile Strategies for Your Ministry

Bring mobile applications into focus to build your ministry and grow donations!

Whitepaper
Apr 14th, 2011

Search, Branding & Email Marketing

Build a brand that communicates your message, shares the Gospel and increases funds!

Whitepaper
Apr 14th, 2011

Social Media Strategies for Your Ministry

Discover emerging trends in social media that increase awareness, participation and funding.

Whitepaper
Mar 8th, 2011

Mobile Fundamentals: Mastering the Basics

With over 50 billion mobile devices in the market, many ministries are venturing into mobile applications for the first time. This session provides an overview of key mobile fundamentals, from mobile friendly websites, to mobile applications to mobile fundraising, how to get started, and how to approach mobile strategy. Whether you are a mobile novice or expert, come expand your knowledge and master the basics of mobile marketing!

Whitepaper
Mar 8th, 2011

Four Fundamentals of Online Fundraising Strategies

This session provides an overview of online fundraising fundamentals, from constituent targeting, to email strategy, to web landing pages, to basics of using social media applications like Facebook and Twitter. We examine the importance of online fundraising strategy, and fundamentals of how to get started. Learn how to execute a multichannel fund-raising strategy, develop a donor cultivation strategy and optimize landing pages and emails.

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