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Thought Leadership

Industry Expertise for a Rapidly Changing World

Welcome to Trinet's Thought Leadership Resources page, where you can download Trinet's free white papers, articles and presentations on web marketing tips and trends.

Whitepaper
Aug 26th, 2021

Webinar for Businesses Ė Artificial Intelligence and Machine Learning Marketing Applications

Artificial Intelligence (AI) and Machine Learning (ML) is coming of age, and is having an impact on marketing operations for businesses. Join Ron Weber, Chief Operating Officer at Trinet Internet Solutions to explore what AI and ML is, and how it can be used and leveraged by businesses to reach more prospects than ever before. We will examine some example applications where organizations have used AI and Machine learning to extend marketing effectiveness.


  1. Understand the definitions. Learn about what is artificial intelligence and machine learning and what the difference is between the two.
  2. Understand applications. Learn about artificial intelligence and machine learning applications.
  3. Examine examples. See how AI and machine learning have been used by various businesses for marketing applications.

Mr. Weber is the Chief Operating Officer at Trinet Internet Solutions, Inc., a digital ministry marketing firm with main offices in Irvine, California. Trinet has a twenty-five year track record of developing advanced and successful digital media experiences including digital fundraising, websites, webinars, and streaming media designed specifically for business marketing impact. Trinetís clients include Sony, Coca Cola, Whole Foods Markets, and many others. Ronís passion is to share how businesses can be successful using digital marketing techniques and strategies.

Whitepaper
Aug 5th, 2021

Webinar for Ministries Ė Artificial Intelligence and Machine Learning Ministry Applications

Artificial Intelligence (AI) and Machine Learning (ML) is coming of age, and is having an impact on ministry fundraising and ministry operations. Join Ron Weber, Chief Operating Officer at Trinet Internet Solutions to explore what AI and ML is, and how it can be used and leveraged by ministries to reach more people for Christ. We will examine some example applications where organizations have used AI and Machine learning to extend ministry effectiveness.


  1. Understand the definitions. Learn about what is artificial intelligence and machine learning and what the difference is between the two.
  2. Understand applications. Learn about artificial intelligence and machine learning applications.
  3. Examine examples. See how AI and machine learning have been used by ministries.

Mr. Weber is the Chief Operating Officer at Trinet Internet Solutions, Inc., a digital ministry marketing firm with main offices in Irvine, California. Trinet has a twenty-five year track record of developing advanced and successful digital media experiences including digital fundraising, websites, webinars, and streaming media designed specifically for high ministry impact. Trinetís ministry clients include World Vision, Focus on the Family, Trinity Broadcasting Network and many others. Ronís passion is to share how ministries can be successful using digital techniques and strategies.

Whitepaper
Mar 28th, 2019

5 Tips for Digital Fundraising

Frustrated with digital campaigns that fail to deliver? Do you find that your digital fundraising efforts are losing the punch they used to have? Or perhaps they have never achieved what you would have hoped? In this presentation, learn 5 new tips for effective digital fundraising from Trinet, an award-winning leader in effective fundraising digital strategy. Download now to learn more!

Whitepaper
Mar 28th, 2019

Church Media 101: If You Build it, That Doesn't Mean They Will Come

SEO, Adwords, AnalyticsÖ. You can throw those words around and your Pastor may think you know what youíre talking about, but do you really have a grasp of how to use those things to get more people to your website? Just because you have a great site doesnít mean people will find it or spend any time browsing your site to learn more about your church or more importantly, Jesus. Learn some basics you can take back with you to enhance your internet presence. Download now to learn more!

Whitepaper
Aug 15th, 2018

What is the GDPR and Why Does It Matter to You?

A new European Privacy law called the General Data Protection Regulation or GDPR took effect in May 2018. The GDPR law is intended to allow EU citizens greater control over their personal data and to provide legal protection for their personal information, whether the data is stored or processed in Europe or not. Personal data is marketing gold in today's digital world. Facebook, Google, and most websites collect consumers' personal data in order to target the audience they are trying to reach. Every time you visit a website, your activities are digitally recorded, with some websites recording more info than others...

Whitepaper
May 10th, 2018

Why Influencer Marketing is Taking Over Brand Strategies

More than ever, consumers want to research, watch demonstration videos, read reviews, and experience the opinions of others before purchasing a product. How do marketers adjust to these buying trends? The key: influencer marketing. Download to read more!

Whitepaper
Mar 7th, 2018

5 Tips for Effective Digital Fundraising

If the foundation of your ministry is built on fundraising and attracting new donors, it is imperative that you have a digital strategy that produces results and a strong ROI on your time and investment. In this presentation, learn 5 new tips for effective digital fundraising from Trinet, an award-winning leader in effective fundraising digital strategy. Download now to learn more!

Whitepaper
Mar 7th, 2018

5 New Ways to Use Social Media to Grow Your Ministry's Donors

With so many social media options available, it can be overwhelming to figure out which one is the best platform for your ministry to share its message, let alone which is the most effective for growing your donor base. Strategies that have worked in the past may not necessarily work now. Trinet has taken the guesswork out of what social media strategies are most effective in 2018 to attract and retain new donors... (Download to find out more)

Whitepaper
Feb 26th, 2018

Online Marketing Hacks that Guarantee to Deliver

To succeed with marketing in highly competitive markets, businesses must adapt quickly, accentuate differentiation, and deliver value added services. When competing in extremely crowded spaces, the winner is usually the one that... (Download to Read More)

Whitepaper
Jan 25th, 2018

6 Essential Digital Marketing Trends For 2018

2018 is here, and now is the time to take a plan out your digital marketing strategy for the year. The online world continues to change rapidly, and strategies that worked last year won’t necessarily again work this year. Trinet recommends... (Download to Read More)

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