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Thought Leadership

Industry Expertise for a Rapidly Changing World

Welcome to Trinet's Thought Leadership Resources page, where you can download Trinet's free white papers, articles and presentations on web marketing tips and trends.

Whitepaper
Jul 23rd, 2020

Webinar for Non-Profits - How to Stop Losing Donor Leads By Using a Digital Lead Generation Vortex

The donor development process has changed, and nonprofits need to find new ways to reach donors and get heard through the noise. Instead of focusing on one digital platform, the digital lead generation vortex combines digital marketing tools in order to identify, convert, and nurture continuous relationships with donors.


Join Ron Weber, Chief Operating Officer of Trinet Internet Solutions,for this special webinar designed specifically for non-profits to learn how to stop getting lost in online noise so that you can bring in ongoing donor leads, break free of stagnancy, and grow to unprecedented success.


  • Discover the best ways to seek, qualify, and target leads online. Topics to be covered include digital advertising, landing pages & microsites, social media, content marketing, and more.
  • Understand how to engage, nurture, and educate leads so that they become donors. See some practical ways you can transform every stage of your online fundraising process to most effectively create ongoing donors.
  • Learn the best practices to position your call to action. Give your call to actions the punch they were meant to have!

Whitepaper
Jul 9th, 2020

Webinar for Businesses - How to Stop Losing Leads By Using a Digital Lead Generation Vortex

The buying process has changed, and marketers need to find new ways to reach buyers and get heard through the noise. Instead of focusing on one digital platform, the digital lead generation vortex combines digital marketing tools in order to identify, convert, and nurture continuous relationships with buyers.


Join Ron Weber, Chief Operating Officer of Trinet Internet Solutions, to learn how to stop getting lost in online noise so that you can bring in ongoing leads, break free of stagnancy, and grow to unprecedented success.


  • Discover the best ways to seek, qualify, and target leads online. Topics to be covered include digital advertising, landing pages & microsites, social media, content marketing, and more.
  • Understand how to engage, nurture, and educate leads so that they become customers. See some practical ways you can transform every stage of your online sales process to most effectively create ongoing customers.
  • Learn the best practices to position your call to action. Give your call to actions the punch they were meant to have!

Whitepaper
May 7th, 2020

Webinar for Businesses - How to Pivot Your Business Digital Strategy for a Post COVID-19 Environment

COVID-19 will have an impact on businesses long after quarantining is over. Whether you face canceled travel plans, postponed networking events, or budget cuts, you need to plan for the challenges brought about by a discouraged economy. Now more important than ever, it's important to pivot your business digital strategy for a post-COVID-19 environment.

Join Ron Weber, Chief Operating Officer at Trinet Internet Solutions, to learn how you can overcome the circumstances and experience long-term, effective digital prospecting.

  • Discover the best ways to prospect online. Topics to be covered include LInkedIn prospecting, live digital event funnels, online meeting best practices, our favorite tools, and more.
  • Understand how to convert your physical presence and physical events into a digital presence and digital events. See some practical ways you can transform every stage of your sales funnel.
  • Learn the best practices to attract, engage, and convert online. Give your digital prospecting efforts the punch they were meant to have.

Whitepaper
Feb 24th, 2020

Taking It Live: How Live and Evergreen Digital Fundraising Events are Revolutionizing Ministry Fundraising

Ron Weber from Trinet Internet Solutions presents a new approach to digital fundraising that has proven to be more effective than email, direct mail, and other methods. Live digital fundraising events utilize the power of digital advertising engines to seek out prospective donors, engage them with meaningful content in a live event, educate them, and ultimately, convert them to become a friend of the ministry. Then evergreen digital fundraising events leverage the live event to create an ongoing source of new donor prospects.

Whitepaper
Feb 14th, 2020

Five Fresh Digital Fundraising Approaches

Frustrated with digital campaigns that fail to deliver? Do you find that your digital fundraising efforts are losing the punch they used to have? Or perhaps they have never achieved what you would have hoped? Ron Weber, COO of Trinet Internet Solutions presents five fresh techniques to make a difference in your digital fundraising approach. See some new examples and applications that have been recently tried, tested and proven to be successful. Topics to be covered include content subscription strategies, evergreen donor funnels, YouTube ad targeting, email list growth tactics, and inexpensive digital donor rewards.

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