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Thought Leadership

Industry Expertise for a Rapidly Changing World

Welcome to Trinet's Thought Leadership Resources page, where you can download Trinet's free white papers, articles and presentations on web marketing tips and trends.

Feb 24th, 2020

Taking It Live: How Live and Evergreen Digital Fundraising Events are Revolutionizing Ministry Fundraising

Ron Weber from Trinet Internet Solutions presents a new approach to digital fundraising that has proven to be more effective than email, direct mail, and other methods. Live digital fundraising events utilize the power of digital advertising engines to seek out prospective donors, engage them with meaningful content in a live event, educate them, and ultimately, convert them to become a friend of the ministry. Then evergreen digital fundraising events leverage the live event to create an ongoing source of new donor prospects.

Feb 14th, 2020

Five Fresh Digital Fundraising Approaches

Frustrated with digital campaigns that fail to deliver? Do you find that your digital fundraising efforts are losing the punch they used to have? Or perhaps they have never achieved what you would have hoped? Ron Weber, COO of Trinet Internet Solutions presents five fresh techniques to make a difference in your digital fundraising approach. See some new examples and applications that have been recently tried, tested and proven to be successful. Topics to be covered include content subscription strategies, evergreen donor funnels, YouTube ad targeting, email list growth tactics, and inexpensive digital donor rewards.

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