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TRINET CASE STUDIES
Trinity Broadcasting Network – Internet Connected TV

Trinity Broadcasting Network (TBN), the world’s largest Christian television network, partners with Trinet to implement an Internet Connected TV (ICTV) strategy to bring their content into living rooms around the world. Trinet began by creating custom artwork for TBN’s Yahoo! Widget, Roku Channel, and Google TV App and integrating these into TBN’s Internet Connected TV platform.

The TBN Roku Channel offers free inspirational Christian programming for all ages. The channel delivers, on demand, 10 live TV channels, movies, archived shows, and specials. There are channels for teens and animated shows for younger children. The channels are also available in multiple languages, including Spanish, Farsi, and Arabic.

With Yahoo! Widgets, full-length feature films, specials, and shows are delivered 24/7 on Samsung, Sony, Toshiba, and Vizio. TBN’s ICTV strategy proved highly successful in maximizing TBN’s audience to include every member of the family, as well as expand its reach to include foreign speakers.

Results:
  • 13,000+ Yahoo! Accounts have installed the TBN Widget
  • 80,000+ Roku accounts have installed the TBN Channel
  • See more projects for this client



 

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