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TRINET CASE STUDIES
Gelson’s Markets: Facebook and Display Remarketing

Gelson’s Markets, the leading high-end supermarket and delicatessen in Southern California, partners with Trinet to achieve the goal of increasing brand awareness, foot traffic, and sales at the Grand Openings of the Long Beach and La Cañada-Flintridge stores.

Trinet runs a digital ad campaign consisting of Facebook and Google remarketing. Three separate campaigns are created to promote the holidays at Gelson’s. The campaigns focus on Thanksgiving meals, prime rib, and live lobster and run from November to December.

Services Provided:
  • Digital ad campaign
  • Facebook and Google remarketing
  • A/B testing
  • See more projects for this client

Results:
  • Total reach over 205,000
  • 2.3 million impressions
  • Over 9,000 clicks to Gelson’s specific landing pages
  • Gelson’s consistently sells out of lobster during campaign periods

 

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