The New Approach to Advertising Online

In the past, advertising online consisted of a few options which produced marginal results at best for companies. Typically, businesses had to rely on banner ads of all sizes, pop-up or pop-under ads, affiliate marketing, text links, some pay-per-click marketing, and to some degree, email marketing, although it much of the time it was through rented email lists. The face of advertising online is beginning to change, and in a good way, because it is actually working for companies and providing tangible results for the efforts put forth. What are these new advertising ideas for online marketing? Some of the old methods have been refined and proven to be vital parts of successful advertising online. Email marketing and paid search are two time proven methods that have been refined over the years and can be effectively used for online advertising efforts. The use of both email marketing and paid search are much more successful today because of the analytical tools available to online marketers which reveal vital stats for website traffic to a site.

Some of the other tools available today which are changing the face of advertising online are social media outlets like Facebook, Twitter, YouTube, Wordpress, Digg, Delicious, StumbleUpon, etc. When used correctly by a skilled online marketing firm, businesses begin to see increased brand awareness and product sales. Revenues go up, and this is what successful advertising online is meant to produce. The old days of pouring resources into advertising online that "might" work are past. Utilizing the new methods of online marketing and awareness are producing tangible results for clients.

Trinet Internet Solutions, Inc. has been working with businesses and non-profits designing award winning websites and conducting advertising initiatives online since 1995. Contact us today at 949.442.8900 or send an email to with any questions you might have related to web design, web development, custom application development, advertising online, search engine optimization, social media optimization, email marketing, blogging, PPC campaigns, or anything else related to online branding of your company's web properties. With over 50 employees and locations in Orange County, California and Washington, D.C., we are ready and prepared to assist you with all your web design needs and online advertising initiatives.
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